![]() ![]() Follow the logic and the past and bifurcating the Apple Watch product line is not surprising.Īs for the name I doubt the new model will have that “Pro” suffix. ![]() We’ve seen Apple do this with its laptops and phones. ![]() My suspicion is that these existing Watch owners would upgrade in a heartbeat to a new, up-market model.Īnd since Apple already has the infrastructure in place to design and manufacturer smartwatches it means making something like a “Pro” model gives the company a device to skim the cream, and enhance profit margins. In this case they’d pay more to own an Apple Watch with a bigger screen and more advanced features. There’s first movers out there who like the latest and greatest. The strategy in this case is likely not necessarily about growth since the buyers have mostly already bought. So a relatively easy way to bootstrap a business segment is to introduce a premium-priced product. Given that Apple has been selling a Watch variant since 2015 it’s pretty much saturated the existing market for those wanting a smartwatch - at least one that works with the iPhone. Although Mark Gurman notes that we can expect this new Watch this Fall. Other than that - and possibly a body temperature sensor - we don’t know much more. Also the casing could be more robust making it more suitable for outdoor activities. Expect a larger screen, but still rectangular. If Bloomberg is right (again), then an Apple Watch Pro could be just the ticket.Īpparently a so-called “Pro” version will feature the first all-new design in four years. So why not tap into all that and seek extra profit margin? Apple already has the infrastructure and ecosystem in place.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |